Last year was the first of Wales’ themed years and it proved to be great success. Visit Wales’ marketing activity for 2016 generated an additional £370 million for the Welsh economy – which is an 18% increase on 2015. This is based on those definitely influenced by Visit Wales marketing before taking a trip to Wales. The Economy Secretary recently announced the continuation of … [Read more...]
Tourism boost as Legends kick off
Latest figures showing a rise in the number of people using guest houses, bed and breakfasts, self catering units and hostels in Wales over the last year have been welcomed by Economy and Infrastructure Secretary, Ken Skates. The Economy Secretary was responding to the latest Wales Tourism Accommodation Occupancy statistics, which show that room occupancy for guest houses and bed and … [Read more...]
Monmouth’s place in Year of Legends
Professional tour guides from all over the UK converged on Monmouth to get a Welsh perspective on one of Britain’s most significant events. As part of the Year of Legends 2017, Visit Monmouthshire held an industry information and networking event in the Shire Hall, Monmouth, the town where Henry V was born in 1387. Taking part in the Legends of Agincourt event were Tony Thomas, as Henry, … [Read more...]
Year of Legends climbs to a new high
Year of Legends 2017 has been taken to the next level as an international campaign went live in key markets from St David’s Day. It will promote Wales like never before and sustain record breaking figures of the last two years. Read more here. The ambitious £5m campaign centres on a highly-creative new TV and Cinema advert – with a wide-range of other activity including print and digital … [Read more...]
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